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Tuesday, November 23, 2021

Odoo eCommerce vs Magento

Opensource Odoo ERP Integration

How could individuals refuse to buy when they have so many options, such as low prices and access to the store 24 hours a day, seven days a week? Why would individuals refuse to buy stuff when there are so many great things to buy all the time?

The ease with which people may buy products online has overtaken the ability of brick-and-mortar establishments to persuade customers to come inside.The number of people who choose to shop on the internet rather than in actual stores has risen dramatically in recent years. 


Gone are the days when we would go shopping with our friends and family on the streets for clothes, home products, gifts, and other necessities.Today, no matter what things you want to buy, everything is available and can be done with a single touch.Your ordered merchandise is delivered right to your door, eliminating the need for you to go on a search. 


It's rare nowadays to come across a popular store that doesn't have an internet presence.

Every company has realised the need of maintaining an online presence in order to attract clients.The convenience of buying 24 hours a day, seven days a week is a primary driver of this growing e-commerce trend.


People are not bound by any time zones while they shop, unlike during working hours.They can obtain information online at any time of day or night.In comparison to conventional stores, online offers a wider range of options.Customers also benefit from the best online discounts. 


E-commerce stores make price comparison simple and profitable.When purchasing at a physical store, customers are frequently forced to make price concessions.They grudgingly agree to the seller's predetermined price.Because haggling or walking from store to store in quest of the greatest prices isn't easy. 


Price comparison is simple and quick with e-commerce.Furthermore, unlike conventional stores, internet stores have no restrictions.Customers can shop from anywhere in the world using online stores, and from a wide range of options shown on these websites. 


Online shopping is on the rise. 


In terms of the retailer's perspective, the eCommerce website overcomes geographic limitations.The seller cannot reach out to huge customers in a physical store. They can, however, transcend regional boundaries via eCommerce.


Second, with an eCommerce site, retailers may use search engines to attract new customers.With a physical business, your branding is entirely dependent on word of mouth and other promotional incentives.However, with eCommerce, search engines bring in a flood of traffic.One might also keep an eye on the purchasing behavior of customers. 


Last but not least, inventory management costs are falling.Because eCommerce automates the inventory management system, the operational cost of setting up several warehouses is greatly reduced.It is feasible to conduct sales through eCommerce even if you do not have product on hand.With real stores, however, this isn't feasible. 


With the rise of e-commerce trends, the number of e-commerce software programmers on the market has increased.If you're looking for the best e-commerce software, you'll come across a slew of options, including Odoo e-Commerce, Magento, Shopify, BigCommerce, OpenCart, and a slew of others.Each application offers to provide useful features for selling items online.


However, keep in mind that selecting the proper and best e-Commerce software can only assist you to survive in a sea of fashionable businesses and earn a profit. 



How much do internet shoppers spend around the world? 


This just goes to show how important it is to have your own eCommerce store to attract clients.As previously stated, there are a plethora of E-commerce software options on the market that promise out-of-the-box solutions for selling things online like it's a walk in the park.


If you look at them from afar, you might think that all of the solutions are the same.

They might not be, though.Each software will differ from the next in terms of pricing, simplicity of use, design flexibility, and value for money. 


What is the best way to choose the best eCommerce software? 


Choosing the finest eCommerce software is usually difficult because there are so many factors to consider, such as pricing, functionality, scalability, user-friendliness, and so on.

However, you must consider the following things to assure your eCommerce store's spectacular sales growth. 


1) Search Engine Optimization (SEO) Compatibility

2) Mobile Compatibility

3) Safety Functions

4) Scalability of the Platform

5) System for Product Management

6) Order Processing System

7) System for Return Management

8) Integration of many channels

9) Option for Multiple Payments 


With so many eCommerce software options on the market, each offering something different, you're stuck deciding what to use and how to use it.

You may not require all of the functions offered in the app, but you cannot ignore the vast majority of them.


As a result, selecting the finest eCommerce application is solely dependent on your knowledge of your company's characteristics.The most important thing to do before selecting an application is to understand the business requirements.


In the market, there are primarily two types of eCommerce applications: 

1) SaaS-based eCommerce platform 

2) Open-source eCommerce platform

The SaaS eCommerce platform is well-known for its speed and ease of use.It does not necessitate any coding expertise or a technical staff to develop the app. Users may easily sign up and set up their online store using the ready-made application that is hosted online.

The disadvantage of using SaaS-based eCommerce is the high recurring cost.

With the extension time, the price can rise tremendously. Furthermore, you will not have the option of modifying the programmed to meet your specific needs.You must be content with the current functionality and totally rely on the seller to resolve any issues. 

You won't have such problems if you use open source.

When you choose open source eCommerce software, you gain source code and complete control over your eCommerce website and business. In comparison to SaaS, users can expect greater scalability and customisation from the programmed.It is feasible to micro-personalize a website using an open-source eCommerce platform by using many additional modules. 

As a result, you may rest assured that you've chosen the best eCommerce software for your company. If your website requires an additional payment gateway, for example, you can simply install a module and make the option available in your application.

With opensource eCommerce, it's as simple as that.

In 2021, below are the top five opensource eCommerce platforms:

  1. Odoo eCommerce 

  2. Magento

  3. Prestashop 

  4. Drupal Commerce

  5. Open-Source Shopping Cart 

Odoo vs Magento

Odoo and Magento, two prominent e-Commerce software programmed, are examined in depth in this article.We'll look at how they differ in terms of pricing, design, functionality, and customer service, among other things.

At the end of the day, you'll be able to choose between the two.

This post is for you if you're thinking about starting your own online store and are seeking for the best e-Commerce application. All of the characteristics we covered previously should be included in the finest eCommerce application. It's not only that adding a "Buy" button to your eCommerce software makes it more useful and effective.

Many functions should be included in the e-Commerce application to keep inventory, accounts, marketing, and other aspects in check.The eCommerce application should, above all, be user-friendly.Customers will return more often if the site is easy to use, which will result in increased sales. Without further ado, let's have a look at how Magento and Odoo can help you increase your sales.

Magento is unquestionably the king of e-commerce software.

With its own charms and fancies, the programme quickly became a favourite in the e-commerce industry.Magento debuted with a beautiful and effective design to attract clients and quickly build a large customer base for themselves. 


Odoo vs Magento: Feature comparison

PRODUCT MANAGEMENT

Catalog Management

Magento Enterprise

Odoo Enterprise

Configurable products

Yes

Yes

Product Inline Page Builder

No

Yes

Product Inline Page Builder

Yes

Yes

Digital Products

Yes

Yes

Product reviews

Yes

Yes

Recurring Products(subscriptions)

Via extension 

Yes


Inventory Management

Magento Enterprise

Odoo Enterprise

Barcode Support

Via extension

Yes

Product Demand Forecasting

Yes

Yes

Stock On Hand

Yes

Yes

Stock Available

Yes

Yes

Supply chain

Via extension

Yes

Return/Exchange Managemen

Yes

Yes

Shipment Tracking

Yes

Yes

Backorders Management

Via extension

Yes

Multiple Warehouses 

Yes

Yes

Purchase Management

Via extension

Yes

Inventory Reports

Yes

Yes

DESIGN

General

Magento Enterprise

Odoo Enterprise

WYSIWYG Editor

Yes

Yes

Drag & Drop Page Builder (Building Blocks)

No

Yes

Responsive Web Design

Yes

Yes

Auto-Generated Sitemaps

Yes

Yes

Customizable HTML/CSS

Yes

Yes


eCommerce Usability

Magento Enterprise

Odoo Enterprise

Breadcrumb Navigation

Yes

Yes

Site Search Engine

Yes

Yes

Sorting of Search Results

Yes

Add-on


Product 

Magento Enterprise

Odoo Enterprise

Multiple Pictures per Product

Yes 

Yes 

Bulk Image Upload

Yes 

No

Bulk Product Import/Export

Yes 

No

Hierarchy of Categories

Yes 

Yes 

CUSTOMER MANAGEMENT

General

Magento Enterprise 

Odoo Enterprise

Cart Abandonment Tracking

Yes

Yes

Persistent Cart

Yes

Yes

Customer Portal

Yes

Yes

Buy Without Signup

No

Yes

Customer Testimonials

Yes

Yes

Customer Contact Form

Yes

Yes

Customer Order History

Yes

Yes

Customer Specific Prices

Yes

Yes

Live Chat on Website

No

Yes

Affiliates Management

Yes

Add-on

Wish List

Yes

Yes

SHIPPING

General

Magento Enterprise

Odoo Enterprise

Custom Shipping Rules

Yes

Yes

Flat Rate Shipping

Yes

Yes

Label Printing

Yes

Yes

Gift Wrapping Option

Yes

Yes

Free Shipping Options

Yes

Yes

Weight Based Shipping

Yes

Yes

Shipping Connectors: DHL

Extension

Yes

Shipping Connectors: UPS

Extension

Yes

Shipping Connectors: USPS

Extension

Yes

Shipping Connectors: FedEx

Extension

Yes

PROMOTION AND MARKETING 

General

Magento Enterprise

Odoo Enterprise

Email Auto Response

Yes

Yes

Email List Management

No

Yes

Drag & Drop Mail Designer

No

Yes

Affiliate Program Support

Yes

No

Coupons & Promo Codes

Yes

Yes

Reward Points

Yes

No

Discount Management

Yes

Yes

Customizable Email Templates

Yes

Yes

Integrated A/B Testing

Via extension

Yes

Gift Cards

Yes

Add-on

Product Ratings

Yes

Yes

Product Bundling

Yes

Yes

Product Comparison

Yes

Add-on

Up-sells in Shopping Cart

Via extension

Yes

Cross-sells on Product Pages

Yes

Yes

eBay Marketplace Integration

Via extension

Yes

Amazon Marketplace Integration

Via extension

Add-on

Private Sales

Yes

Yes

Site-Wide Banner Advertising

Yes

Yes

SEO (Search Engine Optimization)

General

Magento Enterprise

Odoo Enterprise

Integrated SEO

Yes

Yes

Inline SEO Suggestions

No

Yes

Optimized URLs

Yes

Yes

Link Tracker

No

Yes

SALES MANAGEMENT

General 

Magento Enterprise

Odoo Enterprise

Sales Reports

Yes

Yes

Search Reports

Yes

No

Data Import

Yes

Yes

SSL Support

Yes

Yes

Integrated Invoicing

No

Yes

Multi-Store Support

Yes

Yes

Taxes by Country/State

Yes

Yes

Advanced Taxes: Fiscal Positions

No

Yes


Payment & Pricing Features

Magento Enterprise

Odoo Enterprise

Payment Gateway: Redirect

Yes

Yes

Payment Gateway: Server 2 Server

No

Yes

Recurring Payments

No

Yes

PayPal Integration

Yes

Yes

Multi-Currency/Multi-Providers

Yes

Yes

REPORTING

Reports

Magento Enterprise

Odoo Enterprise

Sales Report

Yes 

Yes 

Inventory Reports

Yes 

Yes 

Subscription KPIs (MRR, Churn, etc.)

No

Yes 

Google Analytics Integration

Via extension

Yes 

Product Performance Reports

Yes 

Yes 

Sales Summary Reports

Yes 

Yes 

Site Search Report

Yes 

No


Report Engine

Magento Enterprise

Odoo Enterprise

Dynamic Graphs

Via extension

Yes

Dynamic Pivot Table

No

Yes

Customizable Dashboard

Yes

Yes

Export Report to Excel

Yes

Yes

PRODUCTIVITY AND USABILITY

Productivity

Magento Enterprise

Odoo Enterprise

Ability to Add Fields in Backend

No

Yes

Ability to Add Fields in Front-end

No

Yes


Usability

Magento Enterprise

Odoo Enterprise

Full Web Interface

Yes

Yes

Fast Backend (Ajax)

No

Yes

Responsive Backend

No

Yes

Multi-language

Yes

Yes


Interfaces

Magento Enterprise

Odoo Enterprise

API

Yes 

Yes 

Apps Store

94,201 extensions

21,946 apps

Which eCommerce software is easier to set up: Odoo or Magento? 

When it comes to usability, Odoo has the upper hand over Magento. When compared to the latter, Odoo is far easier to set up and utilize. The e-Commerce website may be built and aligned effortlessly using numerous modules accessible in the Odoo app store.

Odoo's website builder's simple drag-and-drop construction elements allow users to create their own website without requiring much expert support. To micro-personalize your website, however, you may want the help of Odoo developers who are well-versed in both technical and functional understanding.

When it comes to creating an eCommerce website, the importance of UI/UX is enormous.The benefit of using Odoo ERP is that you have access to a large community of trained, certified, and professional Odoo developers.These developers have access to a variety of tools, such as documentation and community forums, which aid in the speedy resolution of key issues.

Hiring Odoo developers from a reputable and recognized Odoo will undoubtedly provide you with business growth benefits.

Odoo vs Magento: Cost Comparison

The cost of deploying Odoo and Magento is determined by the platform chosen, which might be opensource or closed.

Both Odoo and Magento's opensource versions will be quite rudimentary and will lack many of the capabilities that an eCommerce platform must have.

Users who choose the enterprise edition, on the other hand, will gain access to advanced features such as integrations, SEO friendliness, and more.

When it comes to pricing, both Magento and Odoo are open-source and free.

Enterprise license rates, on the other hand, varies between Odoo and Magento. 


Magento Enterprise

Odoo Enterprise

MONTHLY PRICING

$1500

$25/user

FREE CLOUD VERSION

No 

Yes

CONTRACT DURATION

Yearly

Yearly

FREE TRIAL

No 

Yes

FREE UPDATES

No

No

UPGRADES TO FUTURE VERSIONS

No

No

HOSTING AND MAINTENANCE

No

No

SUPPORT

Yes

Yes

Conclusion:

Despite the fact that Magento appears to be the market leader in e-commerce software, Odoo remains a strong contender. Odoo is swiftly catching up to Magento, completing all of the front end capabilities that Magento is known for. The upstart rival, on the other hand, places a heavy emphasis on sophisticated features (back-end) for the management of eCommerce operations.

Odoo has outstanding administration options, from providing a solid and stable infrastructure to ensuring the website's SEO friendliness. Magento will face a serious danger in the near future. Odoo eliminates the need for businesses to rely on costly extensions and separate applications.

Odoo e-commerce is already integrated with the ERP's other modules. And this poses a serious threat to Magento. Magento might be an excellent alternative if your eCommerce store's requirements are fairly minimal and don't require a large number of integrations. Odoo, on the other hand, is a suitable option if you want a lot of integration options.

Odoo is more open to integrations and customization than Magento. Odoo's capabilities can easily be expanded by linking the app with third-party software. Odoo's extensive API library and web service make practically any Odoo integration possible. 

Finally, with no licence charge for Odoo Community, Odoo eCommerce will continue to be a viable option for small businesses looking to launch their own online stores without making suffer their pockets.

Reference Link : https://www.geminatecs.com/blog/odoo-ecommerce-vs-magento

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